Insights

Wealth Deposits: Published Rates Remain Disconnected from Reality

Pricing Wealth deposits can be tricky. You want to acknowledge and reward clients who have large relationships across deposits, lending and investments—especially those who include business with personal—but at what cost?

READ TIME: 1 MIN

May 15, 2025

According To The Data // Insights

Lending Affordability Strategy?
You Can’t Afford Not to Have One.

As we approach 2025’s midpoint, many of last year’s headwinds buffeting the lending landscape persist—chief among them the affordability challenge to both borrowers and lenders.

READ TIME: 1 MIN

May 13, 2025

Curinos Perspectives // Insights

The Evolution of Marketing Decision Making: From Gut Instinct to AI Intelligence

Marketing has progressed from an art form to a precision science. In today’s hypercompetitive deposits market, in which billions of marketing dollars are spent acquiring and deepening consumer relationships, CMOs can no longer afford to rely on intuition.

READ TIME: 3 MINS

May 8, 2025

Insights // Mortgage Hot Topics

Mortgage Hot Topics by Curinos

According to Curinos' new proprietary application index, refinances increased 1% week over week and decreased 28% in April; the purchase index increased 6% week over week and decreased 29% for April as a whole.

READ TIME: 1 MIN

May 8, 2025

According To The Data // Insights

What If You Could Increase
Bill Pay Activation by 64%?

For consumers looking to engage in convenient digital banking, bill pay has become essential. But it doesn’t help them at all—nor providers looking to deepen relationships—if they’re not aware of it.

READ TIME: 1 MIN

May 7, 2025

Curinos Perspectives // Insights

Three Demographic Shifts That Will Change Banking, and Society

Curinos was pleased to welcome marketing executives from more than 35 financial institutions to its CMO Summit for 2025 in Chicago, April 29 and 30. Among other notable guest speakers was Rustom Dastoor, Head of Marketing & Communications for the Americas at Mastercard, with whom Curinos is partnering in an initiative to help banks and credits unions better raise and manage deposits.

READ TIME: 2 MINS

May 5, 2025

According To The Data // Insights

With CD Rates Falling, High-Yield Savings Accounts Are the Big Winners

Over the past two years, during which the Fed implemented its most aggressive rate-hiking regimen of the last decade, demand for CDs surged to a new peak. Now, as rates have fallen, banks have moved quickly to follow the Fed’s lead in reducing CD rates to depositors at an 80%+ beta, and the impact has come quickly.

READ TIME: 2 MINS

April 29, 2025

According To The Data // Insights

Successful De Novo Branching
Calls for the Right Ingredients

In search of core customer growth, many banks have announced investments in de novo branches to provide them with access to new pools of customers.

READ TIME: 1 MIN

April 24, 2025

Curinos Perspectives // Insights

Where Should Enrollment Sit in Onboarding?

Many fintechs have adopted enrollment-first onboarding to create a platform-centric experience that inherently reduces early-stage friction.

READ TIME: 2 MINS

April 23, 2025

Categories

Want to go further?

Our Solutions

Who We Help

Our Company

Subscribe

Follow Us

Comparative Analytics

Optimization Platforms

Intelligent Data

Need to contact a specific team?

Financial Institutions

Need to contact a specific team?

Curinos Review

According To The Data

Curinos Perspectives

Need to contact a specific team?

Need to contact a specific team?

Need to contact a specific team?

Let's start a conversation...