Categories
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- Prioritizing Personalization (9)
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Insights
Providers Must Put A Positive Spin On Savings
Adding gamification aspects to digital services motivates users and helps nurture better savings habits.
READ TIME: 2 MINS
November 24, 2023
Credit Card Providers Must Speak To Gen Z
Digital natives are looking for credit.
READ TIME: 2 MINS
November 22, 2023
Curinos Perspective: AB Small Biz Banking 2023 Conference – 5 Takeaways
Small-business owners look to financial institutions for advice as much as money, maybe more. That’s one of five key themes that resonated at this year’s conference in Nashville.
READ TIME: 2 MINS
November 21, 2023
ECR Balances Have Been A Boon So Far, But Keeping Them Is Getting Harder
Attracting and retaining ECR balances has been a critical driver of success for banks with lower commercial portfolio interest expense cycle-to-date. But as rates have risen, so too has the shift in mix toward interest-bearing products. That could mean that more commercial customers will shift to paying hard-dollar bank fees and optimizing return on their cash.
READ TIME: 2 MINS
November 21, 2023
Content Library Best Practices For Personalized Marketing
Financial institutions are increasingly turning to personalized messaging to engage their audiences effectively in the ever-evolving digital marketing landscape.
READ TIME: 3 MINS
November 20, 2023
A Preview Of The Coming CD Renewal Surge
Early returns from the looming tidal wave of CD renewals show that retention is holding up. But it’s still early, and deposit rates are likely to remain elevated. So a well-honed CD-renewal strategy in 2024 will be more important than at any time in the last 15 years.
READ TIME: 2 MINS
November 20, 2023
Now May Be The Time For A Brand Refresh
In today’s highly competitive digital environment, maintaining brand equity to engage today’s customers and digital natives is becoming increasingly important, and challenging. That’s why several of them have recently taken on a whole new brand identity.
READ TIME: 1 MIN
November 15, 2023
Curinos (F)insights: Using Real-Time Data To Drive Small Business Lending Relationships
Danae Perkins, senior analyst for small business lending at Curinos, shares insights on how banks and credit unions can better utilize data to connect with small-business borrowers and manage risks inherent in a high-rate environment.
READ TIME: 12 MINS
November 15, 2023