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Why Direct Deposit Indicators Can Mislead The Primacy Pursuit

Perhaps the most prized goal among retail banks is converting a new customer to primacy, as the accepted route to good rates of customer lifetime value (CLV).
READ TIME: 3 MINS

June 26, 2023

Using AI To Deepen Your Relationships

Consider that in 2015 the average in-branch assistance time at a major US bank providing retail checking services was 23 minutes and 16 seconds.
READ TIME: 1 MIN

June 22, 2023

Marketing Plans 2024: Pricing, Costs And Relationships

As we enter one of the most important budgeting seasons in years bank marketers need to look to multiple horizons.
READ TIME: 3 MINS

June 6, 2023

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