MALP

Seamless & Personalized: The AI Edge For Omnichannel Customer Engagement

For financial services providers, staying ahead means embracing the transformative powers of artificial intelligence and machine learning to forge more meaningful connections with customers.

READ TIME: 1 MIN

May 7, 2024

Curinos Review // Insights

Fee Changes Require New Approach To Serving Mass Market

It appears that the steady unwinding of retail banking fees will continue to take its toll on bank and credit union profitability.

READ TIME: 7 MINS

March 18, 2024

Curinos Review // Insights

Mass Market Vs. Mass Affluent: A Data-Driven Primer

Curinos’ latest U.S. Banking Shopper Survey offers insights on how to best meet the needs of the mass market and mass affluent customers by informing the most effective strategies for acquisition and optimal experiences to unlock primacy and improve profitability.

READ TIME: 5 MINS

March 18, 2024

According To The Data // Insights

AI-Powered Personalization Can Help Sustain Marketing Lift

AI continuously updates optimization so marketers don’t have to.

READ TIME: 1 MIN

February 15, 2024

Insights

Marketers Feel Cost Squeeze With Soft Landing Ahead

Macro factors put pressure on advertising costs, writes Maura Passione, Marketing Strategy, Analytics Manager

READ TIME: 2 MINS

January 5, 2024

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