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TM Fees: How High Can They Go?

Data from the Curinos TM Fee Analyzer indicate that treasury management (TM) fees grew only 2.1% last year, with pricing growth exceeding volume growth in six of the top eight product families (see chart). 

Banks have been more assertive about pricing post-pandemic to make up for muted pricing events in 2020 and then inflation. Pricing is also being used to offset impacts of shrinking volume in key categories – deposit administration fees, often TM’s top-earning billing code, dropped 18% in 2023.  

With stagnant volumes and tepid adoption rates in many product families, banks need to look hard at whether they can keep relying on pricing to generate growth (especially if rates decline). If they feel their pricing power is maxing out, the next move to consider is better TM penetration and cross-sell opportunities among current clients, particularly those with large lending relationships. 

Changes in Gross Fees, Volume and Price by
Major TM Product Family Q422 to Q423 YoY 

Pricing gains have exceeded volume gains in 6 of 8 product families. ​
Note(s): YoY changes are calculated based on an average across banks; exclusions applied; Certain banks were excluded from families due to being outliers; Special Services were excluded from Account services​
Source: Curinos TM Fee Analyzer

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Nowhere is the mortgage shakeout more apparent than in the wave of mergers and acquisitions that have washed across the industry ever since interest rates started to rise. And that wave is occurring even though credit trends aren’t deteriorating significantly. Courageous buyers view the upheaval as an opportunity to enter new markets and then cut costs from overlapping operations. As these are early days, it is unclear whether these classic strategies to grab market share will ultimately succeed. If economic conditions deteriorate and credit trends weaken, some lenders may experience buyer’s remorse. What’s clear is that the industry’s trends aren’t showing any signs of recovery, with volume down 53.3% year over year. Market trends are showing lower weighted average FICOs (dropping from 760 to 745), higher LTVs (increasing from 72% to 81%). Both metrics are associated with a move away from the refinance boom and toward a stronger purchase market. This means that buyers can’t rely on new geographies to guide them to better times. Instead, lenders will need to keep charging ahead with efforts to optimize margins by using granular pricing strategies. They also must have a clear retention strategy for their mortgage servicing portfolio because recapture will represent a significant opportunity when rates start to come back down.

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