Home Equity LendersBenchmark Analyzer
The only consortium of its kind to help lenders leverage near real-time market origination data.
Home Equity lending has become increasingly challenging over the last several years as new entrants enter the market, and existing lenders have become much more prescriptive in their approach around pricing, risk segmentation and operations. Home Equity LendersBenchmark Analyzer allows lenders to leverage near real-time market origination data to allow for better informed decision making and immediate feedback on market performance to peers.
LendersBenchmark Analyzer is a competitive intelligence solution that enables lenders to assess lending performance in near-real-time against an anonymized market consortium of their peers, delivering a scalable and dynamic framework to proactively manage margins and optimize operational performance.
- Timely, Loan Level Data
- Actionable Metrics
- Flexible Delivery Model
Lender sourced, originations insights delivered on a weekly basis.
Key lending performance metrics including market demand, market share, operational efficiency, interest rates and risk profile/business mix.
- Web based dashboard interface
- Data extraction library
- Direct access leveraging Excel, Tableau, or PowerBI
- Application & booked origination volume
- Product types and terms
- Event dates for operational benchmarking
- Interest rates
- Zip code geo mapping
- Subchannel delivery type
- Loan level risk characteristics, including: credit scores, CLTV, debt-to-income, loan sizes, & lien position
- Competitive price positioning
- Production/sales productivity
- Product management insights
- Relative risk metrics
- Operational performance
- Branch productivity
- Marketing effectiveness
- Risk segmentation and trends
- White space discovery
Monitor Lending Performance
Weekly insight into key performance indicators across vital loan attributes.
Measure volume response to changes in margin.
Increase Lending Volume
Understand market mix and volume opportunities.
The LendersBenchmark Analyzer Advantage
LendersBenchmark Analyzer for Home Equity Lending is the only consortium product in the market today to offer weekly data updates via a user-friendly, web-based interface with the most granular data available.
Connect with us today to learn how you can become a participant!
Pricing Manager: If I make a pricing change, how can I measure segments of price elasticity?
Key Insight Gained:
Lender was able to measure the immediate impact of their recent pricing change in late-February, showing the contraction in average booked rate to peers, relative to their correlated market share growth over that same time frame. This would indicate their market shows strong signs of price elasticity, while providing further validation of the promotion’s success with the exchange of margin contraction for additional marketshare.
Segment Risk Manager: What is the market debt-to-income buy box and how does it compare to mine?
Key Insight Gained:
Lender was able to measure their debt-to-income risk exposure and compare to their in-footprint peer’s distribution. Through lender sourced, timely market insights, this lender was able to make two key conclusions. First, the lender was able to find pockets of volume that their peers had materially higher distribution in, and determine the total addressable market to right-size the market opportunity for expanded credit growth. Additionally, the lender was able to understand their risk distribution, relative to peer distribution, to ensure they were not over-indexed in specific debt-to-income segments, causing adverse selection within their origination strategy.
Knowledge And Data
The US Participate
What Our Clients Are Saying
Large West Coast Credit Union
Existing Benchmarking IMB Client
Super Regional Bank