A demand-based price optimization platform
Manage your way to maximized profitability with PriceTek® Loans for Home Equity
With the changing shape of Home Equity that has influenced the way borrowers shop, understanding where price elasticity exists and where it doesn’t is key to maximizing profitability.
Curinos’ PriceTek® Loans allows lenders to go beyond the LendersBenchmark platform using competitive market intelligence data to create a more sophisticated and targeted rate strategy that align with origination targets, allowing lenders to balance and prioritize origination targets, credit risk distribution and profitability.
Weekly strategy performance updates driven from market volume.
As well as offered rates, integration of LendersBenchmark origination and pricing analytics to capture funded rates.
- Rate Optimization
- Demand-Based Elasticity Curves
- Customizable Tableau-Based BI Dashboards
- Rate Management (Optional)
- LendersBenchmark Integration
Market volume-based rate optimization allows clients to create niche home equity market opportunities based upon their relative market share and market size. Set the profitability targets, volume goals and credit-risk tolerance all in one price optimization tool.
A discovered-hierarchical approach finds the pockets of customer elasticity and inelasticity.
Customizable dashboards provide a means for ongoing competitive intelligence and portfolio analysis so users can adjust strategies quickly.
Lender-specific rate management allows users to easily manage the entire rate grid, including all base rates and adders, in any combination up to full matrix pricing.
Leverages real-time market application and origination data from the consortium of LendersBenchmark clients to create competitive, market sensitive home equity rate sheets.
PriceTek® Loans Home Equity By The Numbers
Per $1B In Originations