Brandon

Larson

Chief Advisory Officer

Brandon leads Curinos’ Advisory division, which brings together Consulting, Retained Advice and Marketing Services. He partners with senior executives to turn uncertainty into advantage, using Curinos’ proprietary data and deep industry expertise to shape cross-line-of-business growth strategies. His work spans market entry and M&A assessments, omnichannel distribution redesign and modern marketing for a digital-first world. Brandon also engages at a tactical level through ongoing programs in physical distribution strategy, marketing execution and retail product design. Over more than a decade, he has guided institutions across the U.S., Canada and the U.K. to build scalable growth engines and measurable performance lift. A frequent conference speaker and regular contributor to industry publications, Brandon writes on customer growth, targeting and emerging opportunities in financial services. He holds an MBA from Columbia Business School and a BA in Economics from Haverford College, and lives in Connecticut with his wife and three children.

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Brandon

Insights by Author

Stablecoin: The Next Big Thing, or a Hammer in Search of a Nail?

Fee Changes Require New Approach To Serving Mass Market

Deposit Acquisition Costs: Finding The Right Balance For Success

Invest A Small Amount In Non-Interest Expense, Save Big On Int...

Small Business Could Mean Big Opportunity

Curinos Perspective: Key Considerations Amid Industry Disruption

The Changing Economics Of Mass-Market Banking

Product Innovation is Key Driver for 2022

Marketing Can Power More Than Just Retail

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