Meet Curinos
You already know Curinos for our data and analytics. Decision Intelligence takes that next step, helping you connect insights across the bank so you can move from fragmented action to focused, measurable growth.
Trusted by over 85% of the top 100 U.S. banks and credit unions, Curinos brings more than 30 years of proprietary financial data and $8 trillion in deposit insights to every engagement.
What Institutions Like BOK Financial Are Seeing
This is what decision intelligence delivers. Financial institutions leveraging Amplero improved
regulatory and risk alignment across marketing programs and have seen:
Lift in cross-sell conversion
Increase in customer retention
Enhanced operational efficiency to take you from single digit treatments to 350+ with
the same team
Increase in account opening rates
These aren’t just marginal gains. They’re compounding advantages that unlock step-change growth.
Because when marketing learns, relationships grow.
Insight That Powers Your Next Stage of Growth
We’ve curated a collection of insights most relevant to BOK Financial’s business and marketing priorities, built to spark ideas, share benchmarks and help your teams advance initiatives already in motion.
Each one aligns to key pillars of your growth strategy: acquisition, onboarding and deepening relationships, helping you build quality growth that drives measurable customer lifetime value.
Actionable Decision Intelligence in Banking: 3 Need-to-Know Accelerating Trends in AI
In early 2024, Curinos proprietary research had revealed either no adoption of enterprise-wide AI applications or an extremely cautionary posture among banks. It now shows that more than 85% of institutions have undergone some level of AI adoption. Why such rapid deployment?
Let’s explore how decision intelligence can support BOK Financial’s priorities in segmentation, quality acquisition and lifetime value growth.
The Intelligence That Moves You Forward
Decision intelligence turns automation into acceleration. It connects your existing systems to a learning engine that continuously chooses the next best experience across onboarding, marketing and the front line. For marketing and product teams, it means moving from manual execution to measurable learning, optimizing every dollar and every interaction.
With Amplero, you can:
- Unify data and decisions across deposit, product and marketing levers
- Integrate effortlessly within Salesforce and Adobe ecosystems
- Deliver measurable lift in acquisition, cross-sell and retention
- Maintain full transparency and auditability – never a black box
Amplero transforms marketing into a learning system that grows with every client moment.
Now integrated across frontline systems:
Guided offer recommendations
inside the call center
Smarter orchestration
across onboarding, email and servicing
Compliant, auditable
and ready to activate
in your stack
Purpose-built for banks
like Ally – fast to integrate, fast to show value
Amplify what already works and prove lift you can trust.
Let’s turn insight into impact.
Connect with Curinos to see how our AI-first platform helps you accelerate impact, drive profits and grow with purpose.